Assess the challenges of developing pricing over a product’s life cycle and suggest ways those challenges may be addressed

DISCUSION II

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“Pricing for a Lifetime” Please respond to the following:

  • Assess the challenges of developing pricing over a product’s life cycle and suggest ways those challenges may be addressed. Provide specific examples to support your response.
  • Pick a product currently in the mature cycle of the product life cycle and one that with which you are familiar. Outline the product’s pricing strategy used during the first three phases of the product life cycle

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