IT 520 Module One

IT 520 Module One Short Paper Guidelines and Rubric

This course includes five short business memos. These are designed to actively test your understanding and to apply that knowledge to potential real-world situations. These writing activities also provide practice in communicating your reasoning in a professional manner.

Prompt:

Team Building and Collaboration (Module One) 

International Gadgets is a company with offices throughout the United States and in Europe. There has been a history of miscommunication within office departments, between offices, and, most importantly, between the company and its wide customer base. You have been hired as a manager in the newly created communications department. The purpose of your position is to improve these problematic channels of communications.

Company Background 

International Gadgets (IG) is a multinational company of 1,300+ employees and over $4 billion in revenue. Headquartered in Manchester, New Hampshire, the company designs, manufactures, sells, and supports a variety of low- and high-tech business productivity tools.

IG has manufacturing facilities in Detroit, Michigan, and Shanghai, China, and sources component parts from suppliers in Vietnam, China, Brazil, and the United

States. While IG maintains sales offices in New York, Chicago, Los Angeles, London, Munich, Paris, Moscow, and Brussels, its products are sold throughout the United States and all of Europe and in China through a partner firm. IG employs both a direct sales force targeting its top 1,000 customers as well as selling via its website. Sales offices also include service and support operations, managed separately from the sales teams. The company is considering expanding more directly into China and exploring the possibility of opening a sales office in Beijing.

IG’s current top-selling product is the OfficeDrone, designed for workplace monitoring. The OfficeDrone is a small unmanned aerial vehicle for indoor use that includes real-time video monitoring and a targetable built-in water pistol and reservoir. The OfficeDrone is marketed to management and security teams to break up water cooler conversations and other non-productive behaviors among groups of workers.

IG has introduced several new products and experienced rapid growth during the past year with many new employees in all departments. The management team has greatly expanded as well, including several first-time managers, and is experiencing difficulties in functioning as effectively as in the past.

Communications within and between all parts of the organization, external partners, and suppliers and customers, are at serious risk of completely breaking down.

In a recent example, Detroit Manufacturing was unable to meet a product delivery deadline because of parts shortages from supplies. (The component parts originated in Brazil and had been seriously delayed due to a dockworker’s strike at U.S. West Coast ports.) Manufacturing believed they had informed Sales of the delay, but Sales indicated they had never received that information and ended up losing the customer to a competitor. In another example, European sales were impacted when Switzerland unexpectedly devalued its currency, impacting IG’s profitability. Revised profitability forecasts were provided by several of the

European sales offices, but others did not understand the request from the corporate office due to how it was worded, and the delay in response led to unnecessary costs.

Your first task is to hire a small team to address these issues. Write a report to management describing the makeup and roles of your proposed team, what attributes you will be looking for in team members, and what you hope to accomplish with your new team. Be sure to offer solid reasoning in all areas of your report.

Rubric

Guidelines for Submission: Review the Purdue Owl: Memo website for suggestions and formatting guidelines on memo structure.

 

Critical   Elements 

Exemplary   (100%) 

Proficient   (90%) 

Needs   Improvement (70%) 

Not   Evident (0%) 

Value 

 

Description   of Business Case 

Meets   “Proficient” criteria, and ideas are substantiated with specific and relevant   details

Accurately   describes the business case and uses specific details in explanation

Accurately   describes the business case, but lacks specific details in explanation

Does not   accurately describe the business

30

 

Recommendations   

Meets   “Proficient” criteria with substantial   detail for the rationale

Provides a discussion highlighting the   recommendations, with

sufficient   detail for rationale

Provides a discussion highlighting the recommendations, but   lacks sufficient detail for rationale

Does not   provide a discussion highlighting the recommendations

30

 

Conclusions   

Meets   “Proficient” criteria, and conclusions are

substantiated   with specific and relevant research

Draws   informed conclusions that are justified with evidence

Draws logical conclusions, but   does not defend with evidence

Does not draw logical   conclusions

30

 

Articulation of Response 

Submission   is free of errors related to citations, grammar, spelling, syntax, and   organization and is presented in a professional and easy-toread format

Submission   has no major errors related to citations, grammar, spelling, syntax, or   organization

Submission   has major errors related to citations, grammar, spelling, syntax, or   organization that negatively impact readability and articulation of main   ideas

Submission has critical   errors related to citations, grammar,

spelling, syntax, or   organization that prevent

understanding   of ideas

10

 

Earned   Total 

100% 

 

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